“Florals? For spring? Groundbreaking.”

While most gallery owners lack the sass and despotism of The Devil Wears Prada’s Miranda Priestly, navigating an entry-level art world position can often follow the same confusing, trial-and-error journey embarked upon by the movie’s new hire, Andrea Sachs.

Operations in the fashion and art world share the same stresses: fair prep, client interfacing, event planning, and, of course, the daily minutiae of administrative duties. And if your gallery hasn’t made the switch to ArtBinder to easily manage inventory communication, curation, and organization, we’re sure there’s even more on your plate.

We want to lighten your load.

“In The Gallery,” the ArtBinder blog’s newest feature, is a weekly series of tips that maximize the efficiency of your gallery operations. As the backbone of the gallery, we understand that your day-to-day is often inundated by too many tasks to research the best social media practices, graphic design apps, or even art documentaries.

Because sometimes going the extra mile means taking a few shortcuts.

Anatomy Of An Art Fair Instagram


Click on the picture for a larger image.

For all of our Miami-bound assistants, this week’s “In The Gallery” shares ArtBinder’s tips for a better art fair Instagram. While the capacity to be present is an integral part of manning your booth throughout the fair, in this digital age it is more and more important to attend to the online extension of your gallery. 

The above infographic features the formula for a perfect Instagram for any future fairs. Snap away!

We chose this Instagram because, today and every day, we stand with Paris.